Thursday, 8 November 2012

Happy GTA5 news day!

The US Games magazine Game Informer has an exclusive 18 page reveal on GTA5 in their magazine today - the digital release of which comes out 5pm today.

In the meantime Rockstar Games have continued their teasing marketing campaign with releasing ANOTHER screenshot

GTA 5 Shortlist teaser: man on a jetski
 
A new screenshot for Rockstar's Grand Theft Auto 5 has been revealed.

The image appears in ShortList magazine, and shows what appears to be the new game's protagonist riding a stolen jet ski and firing a submachine gun.

Along with the screenshot, the magazine provided some background details on the new game's lead character, a 'former East Coast gangster who moved to Los Santos for a fresh start'.

In typical Rockstar fashion he is pulled into Los Santos's own criminal underground, riding the stolen jet ski with a deadly weapon.

A major Grand Theft Auto 5 announcement is scheduled for tomorrow (November 8), when Game Informer reveals the cover story of its next issue.

Rockstar will also debut the second Grand Theft Auto 5 trailer worldwide on November 14. The trailer was supposed to arrive this week, but was delayed due to Hurricane Sandy closing Rockstar's New York offices.
GTA 5 trailer

Tuesday, 6 November 2012

New GTA V trailer coming next week!

Rockstar put this out last night - sneaky tactics often by firms as this should be Halo4 day as that is out today, but instead Rockstar ensured that people on social networks are talking about the new trailer announcement - next Wednesday - can't wait woop!

http://www.examiner.com/article/new-grand-theft-auto-v-trailer-coming-nov-14

On Monday afternoon, Rockstar Games announced that on Wednesday, November 14, an all-new trailer for “Grand Theft Auto V” will be released.
The worldwide debut of the 2nd trailer for “Grand Theft Auto V” was originally planned to be released earlier this month – full story can be found here. However, due to Hurricane Sandy, Rockstar’s New York City office was without power and this resulted in a slight delay.
Rockstar shared this official statement this afternoon:
The highly anticipated 2nd trailer for Grand Theft Auto V debuts worldwide next week Wednesday, November 14th. Watch it here at the Rockstar Newswire and at http://www.rockstargames.com/V.
Along with the news that the 2nd trailer will see release next week, Rockstar also shared today that “Grand Theft Auto V” is now available for pre-order at all major retailers. You can find a list of online retailers accepting pre-orders here.
Stay tuned for additional information regarding “Grand Theft Auto V” as the upcoming issue of Game Informer will have plenty of exciting new details to look forward to.

Radio 1 Stories - The story of the Blockbuster game

http://www.bbc.co.uk/radio/player/b01nnm0c

Every Monday on 9pm for the next three weeks, Radio 1 are having a 1 hour show on the story of the blockbuster game. Very useful - this week he looks at the production of a game, the history of gaming and Dev discusses cinematic storytelling and total immersion in modern games.
And err find out what JLS's first experiences of videogames were!

]
Dev goes behind the scenes of the videogames world as part of Radio 1's Gaming Season, finding out how the games you love are created and how the industry now rivals Hollywood.

Click the pic to take you to the "play now" page or click the following link to go to the page in iPlayer.
http://www.bbc.co.uk/iplayer/episode/b01nnm0c/BBC_Radio_1s_Stories_The_Story_of_the_Blockbuster_Game/

It would be great if you wrote notes on this but even if you just sit for an hour of your life and listen to this, I feel it would be very beneficial to our topic.

Mr Howard

Monday, 5 November 2012

Lesson 13 - Big business and the conglomerate

Videogames are big business - which is why some of the largest companies are including game companies in their product porfolios. You need to be aware of the bigger picture - aware of the huge conglomerates that overshadow the games industry.

Task 1:
Create a conglomerate map for Skylanders Giants - think of this as a hierarchy of the company. The output Skylanders game is on the bottom but there is a large multinational conglomerate on top. What companies are in between?
Task 2:
Create a conglomerate map for Grand Theft Auto 4 (or 5)

Homework for Thursday:
1.Ensure task 1 and 2 are completed for next lesson and fill any gaps in your Blogposts.
2. Read up on any GTA5 announcements that have been made in the last week

Further information on conglomerates can be found in the PowerPoint used this lesson - to be found after the cut.

Filling in the blanks!

Click pic to see in full - Fill the gaps asap - Mr Delaney can see this spreadsheet, we need to ensure we are up to date to give us the best chance in the January exam.

Sunday, 4 November 2012

Reminder on "Reality is Broken" task - still too many gaps on this one!

There are still a number of you who have not completed the task of watching the 20 minute TED Lecture by game biz favourite Jane McGonigal entitled Reality is Broken and writing a minimum of FIVE statistics from the speech. If you would like to get down more than this that will be better for you - it's your exam after all!

Click HERE to zoom straight to the original post with the TED lecture contained within.

Friday, 2 November 2012

Movember Fundraising

Fundraising efforts for Movember. £2 donations acceptable. Donations do not = grade boosts but may result in +1000 good karma.

Click the pic to check on progress or offer a supportive message on my Mo Growing journey this November..

Mr H

Tuesday, 30 October 2012

SPRING 2013 - GTA V REVEAL

http://www.rockstargames.com/newswire/article/45951/grand-theft-auto-v-is-coming-spring-2013.html

Posted today on the Rockstar Games website:

"Today, we're proud to announce that Grand Theft Auto V is expected to launch worldwide spring 2013 for Xbox 360 and PlayStation 3.
 
Developed by series creator Rockstar North, Grand Theft Auto V takes place in a re-imagined, present-day Southern California in the largest and most thriving game-world we have ever created set in the sprawling city of Los Santos and for miles beyond – from the tops of the mountains to the depths of the ocean.
 
Starting next week November 5, 2012, Grand Theft Auto V will become available for pre-order everywhere and fans can expect a host of new information to become available in November.
 
Look for downloadable desktop versions of the brand new artwork above coming very soon."

 


Note what we know for sure now:
  • Spring 2013: Did a certain Mr Howard say May 2013 - will I be right? Even sooner would be nice!
  • Xbox 360 and PlayStation 3 - Not the Wii U, or portable versions - so core gamers targeted.
  • Core audience a certain gender targeted with such provocative marketing?
  • Los Santos - A return to the city that featured in GTA: San Andreas on the PS2 and original Xbox. On current Gen consoles this game-world is going to be HUGE.
  • Consumers can pre-order from next week: Even with what little we know, expect pre-orders to be massive, filling top 10 charts for months before we get a sniff of the game.
  • Clever stuff from Rockstar, as consumers will be hitting the online retailers like Play and Amazon for Christmas gaming purchases, have a look at the top 10 charts and Rockstar will have taken the top spot away from this Christmas' big hitters - Assassin's Creed III, Halo 4, Skylanders, Black Ops 2 etc. Watch this space!
  • Developed by Rockstar North - Focus on getting this right - Developed by Rockstar North, Published by Rockstar Games - Obviously part of the same company, which is called Vertical Integration - R* own companies at every stage of production.
Press Release from Rockstar Games' parent company Take Two Interactive announcing the news to investers:
http://ir.take2games.com/phoenix.zhtml?c=86428&p=irol-newsArticle&ID=1751693&highlight=
    "Grand Theft Auto V builds on everything we've learned about open world game design," said Sam Houser, Founder of Rockstar Games. "We can’t wait to share it with fans."
    Beginning November 5, 2012, Grand Theft Auto V will be available for pre-order in stores everywhere. For all other information and updates on Grand Theft Auto V including the latest trailers, please visit http://www.rockstargames.com/V/

    About Take-Two Interactive Software
    Headquartered in New York City, Take-Two Interactive Software, Inc. is a leading developer, marketer and publisher of interactive entertainment for consumers around the globe. The Company develops and publishes products through its two wholly-owned labels Rockstar Games and 2K, which publishes its titles under the 2K Games, 2K Sports and 2K Play brands. Our products are designed for console systems, handheld gaming systems and personal computers, including smartphones and tablets, and are delivered through physical retail, digital download, online platforms and cloud streaming services. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at http://www.take2games.com.
    Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies, and are used under license from Microsoft.
    "PlayStation" is a registered trademark of Sony Computer Entertainment Inc.
    All trademarks and copyrights contained herein are the property of their respective holders.

Monday, 29 October 2012

Social Gaming & Zynga links

Social games are a bit part of many people's lives, maybe without them realising it! They are games aimed at mainly casual gamers but are played through social networking sites such as Facebook. The major company in this field is Zynga - if you have played a game on Facebook, the chances are it will be a Zynga game. Castleville, Chefville, Words with Friends, Cityville, Farmville, Mafia Wars just to name a few - If you haven't played one of these, I bet somebody on your Friend's List has!

The big part of their business model is that they can scale to a massive user base without having to spend a massive amount of money on marketing, somethign that can more than double the cost of building a traditional game. They did this by causing you as a player to automatically spam your friends with requests to join the game.

Facebook enjoys a symbiotic relationship with Zynga as both companies profit from these games - Facebook takes a slice of any real money purchases made in the games. In fact, in 2011 Zynga was responsible for 12% of Facebook's total revenue (money coming in).

The social gaming market has appeared so lucrative that traditional console game companies, such as Sony and Electronic Arts, which target more serious gamers, are starting to experiment with more casual social games for mobile devices.

The lifespan of these social games are often quite short - with many estimated at a 3 month span - so it is imperative for Zynga and other social gaming firms to make as much money as possible and come up with the next big hit. This has led to numerous complaints of plagiarism as EA and other developers have said that Zynga simply copies ideas from other gamemakers and polishes them up and brands them with the Zynga name. It is a cut throat market and morals often come into question! Especially in the last week as it was announced that Zynga have partnered up with online betting site BWin to create a 'real money' casino game. Cue the Daily Mail worrying over whether this will encourage younger Facebook users to develop gambling problems. So Zynga is a company that is often in the news at the moment!

Zynga's Wikipedia page - Useful for a bit of background to this company, as well as the controversies behind some of their practices.
The Zynga Petting Zoo - Marketing campaign for Farmville
Inside Zynga - An insight look at the social gaming company (Note: vid made by Zynga = GLOSSY!)

Useful articles though simply Googling Zynga can lead to the latest news on the company.
6 Reasons Zynga and Social Gaming are dying
Zynga in Slumps-Ville, but social games are still hot
Zynga shares surge after earnings report
EA believes social gaming's collapse is overhyped
235 million people play games on Facebook every month
App Center hits 150 million monthly visitors
Zynga in trouble over Mafia Wars guerrilla marketing
Bingo! Facebook gambles on games using real money, not credits, to engage users
Zynga makes first move into 'real money' games, partners with Bwin
EA sues Zynga for copying The Sims Social
Indie developer calls Zynga out over plagiarism
EA makes millions using Facebook Ads for Battlefield 3

Lesson 12 - Social Gaming

Social gaming
Starter Task:
When you log in and get onto this Blog, go to this link and answer the question on screen.

The lesson's PowerPoint is behind the cut