http://www.trefis.com/stock/atvi/articles/184969/activision-blizzard-preview-beating-the-industrys-slump-handily/2013-05-06
Activision Blizzard (NASDAQ:ATVI) is expected to report earnings for the first quarter of 2013 Wednesday, May 8. [1] Successful franchises like Call of Duty and Skylanders helped the company beat the industry wide sales decline in the fourth quarter of 2012. Activision reported a 25% year-on-year increase in revenues for the three months ending December. In contrast, video game sales for the entire industry plunged 22% during the holiday period. [2] Results were buoyed by Call of Duty: Black Ops II, which was the highest selling game worldwide in 2012. [3]
The Black Ops II phenomena has shown no signs of slowing down. The game remained on the charts for the first three months of 2013, both in the U.S. and worldwide. We expect the company to deliver another solid quarter, staying ahead of the industry slow down.
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