http://www.oxm.co.uk/45534/ea-now-is-a-bad-time-for-new-ip-best-wait-for-spectacular-next-gen-consoles/
"The market doesn't reward new IP this late in the cycle"
Sucks to be you, Dishonored, Remember Me and Watch Dogs - you're strolling into the commercial equivalent of quicksand. Or at least, that's what EA's president of labels Frank Gibeau would have us believe. Speaking to GI, Gibeau has reiterated the popular view that it's unwise to launch new IPs late in a hardware generation, and advocated innovating within established franchises instead.
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